DEPARTMENT: Finance
DEPARTMENT HEAD: Troy Elliott
COUNCIL DISTRICTS IMPACTED: City-wide
SUBJECT:
Associated Agreements and Plan for San Antonio Tourism Public Improvement District
SUMMARY:
This Ordinance authorizes an Agreement between City of San Antonio, Visit San Antonio, and San Antonio Tourism Public Improvement District Corporation, and an associated Petition and Service Agreement, regarding the proposed formulation of a San Antonio Tourism Public Improvement District (SATPID) for San Antonio designed to protect and grow San Antonio's $13.6 billion visitor industry and its associated market share.
BACKGROUND INFORMATION:
The Visitor Industry is a key economic generator for the City of San Antonio with a $13.6 billion annual economic impact. Additionally, San Antonio hosts approximately 30 million visitors annually and provides for more than 130,000 local jobs. The significance of Visit San Antonio's (VSA) efforts working jointly with its partners is directly connected to the success of San Antonio's visitor industry.
VSA is tasked with the sales, marketing and promotion of San Antonio to convention, group and leisure visitors. VSA acted as a City department through September 2016. Beginning in October 2016, City Council approved its transition to a 501c(6) public/private entity. One of the key charges for that transition was to allow VSA to explore additional funding opportunities and the ability to expand sales and marketing initiatives and partnerships.
The introduction of Tourism Public Improvement Districts (TPIDs) began on the west coast and currently there are 167 TPIDs nationwide in 14 states. In 2011, legislation was enacted in Texas introducing the TPID opportunity within the state. Since then, Dallas, Fort Worth and Arlington have already implemented them with other Texas cities currently in consideration stages. The proposal for the creation of a TPID for San Antonio is recommended and supported by the San Antonio Ho...
Click here for full text