city of San Antonio

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File #: 19-5915   
Type: Staff Briefing - Without Ordinance
In control: Planning and Community Development Committee
On agenda: 8/12/2019
Posting Language: Briefing and possible action on the proposed update to the City's Chapter 28 Sign Code related to digital billboards. [Roderick J. Sanchez, Assistant City Manager; Michael Shannon, Director, Development Services]
Date Ver.Action ByActionResultAction DetailsMeeting DetailsVideo
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DEPARTMENT: Development Services

DEPARTMENT HEAD: Michael Shannon, Director



Briefing on Proposed Changes Related to Digital Billboards, Chapter 28 - Sign Code


Possible changes to Chapter 28 - Sign Code which will allow for digital faces to be placed on the backside of thirteen (13) existing digital billboards, a change requested and proposed by Clear Channel Outdoor.


In the 1980s, there were around 2,300 billboards within the San Antonio City limits and, over time, that number has decreased to around 1,200 billboards. Additional billboards are prohibited within the City and in order to relocate a billboard, two billboards must be removed. Similarly, new digital billboards are prohibited within the City and the Extraterritorial Jurisdiction.

Clear Channel Outdoor has developed a proposal to allow digital faces to be added to the backside of existing digital billboards by removing an estimated 300 junior billboards as well removal of some large billboards along scenic, urban and/or historic corridors. Such action would result in increasing the number of digital billboards by decreasing the overall number of billboards within City limits. Clear Channel Outdoor proposes to remove four billboards for each new digital face installed.

The Development Services Department (DSD) has held three stakeholder meetings on February 26, 2019, April 5, 2019, and August 6, 2019, to discuss the proposal. Some of the stakeholders include representatives from the Texas Sign Association, billboard operators, and Scenic San Antonio. DSD also held one community meeting through SA SpeakUp on May 15, 2019, to obtain community input and released two surveys through SA SpeakUp to seek input from the community on specifics related to the proposal.

DSD will present the proposed changes to Chapter 28 at the City's Building-Related and Fire Codes Appeals and Advisory Board in Augus...

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