city of San Antonio


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File #: 21-3556   
Type: Staff Briefing - Without Ordinance
In control: Audit and Accountability Committee
On agenda: 5/18/2021
Posting Language: On-Call Advertising & Marketing Services for the San Antonio Airport System [Jeff Coyle, Assistant City Manager; Jesus Saenz, Director, Aviation]
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CITY OF SAN ANTONIO

AVIATION DEPARTMENT

Interdepartmental Correspondence

 

TO:                                          Erik Walsh, City Manager

 

FROM:                     Jesus H. Saenz, Jr., IAP, Director of Airports, Aviation Department

 

COPIES:                     Audit and Accountability Committee; Ben Gorzell, Jr., CPA, Chief Financial Officer; Jeff Coyle, Assistant City Manager; Kevin Barthold, City Auditor; Troy Elliott, CPA, Deputy Chief Financial Officer

 

SUBJECT:                     Consideration of High-Profile Solicitation for Release

 

DATE:                     May 18, 2021

 

The following high-profile solicitation is scheduled to be released this month.

 

Advertising and Marketing Services for San Antonio Airport System (Aviation) - The City of San Antonio is soliciting proposals from advertising and marketing firms to provide on-call services to promote the San Antonio Airport System.   Programs supported by the advertising, marketing, web hosting, and public relations consultant under the contract will include, but are not limited to, the City’s Air Service Incentive Program and the Concessions Marketing Program

 

Department:                                                               Aviation

Solicitation Type:                                            Request for Proposals

Contract Value:                                            $6 Million

Term of Contract:                                            3 years with 2, 1-year renewal options

Release Date:                                            May 21, 2021

Closing Date:                                                               July 7, 2021

Proposed Council Date:                     November 4, 2021

Contact Information:                                          Jesus H. Saenz, Jr., IAP, Director, Aviation Department

Evaluation Criteria:                                          Experience, Background, Qualifications: 35 points

Proposed Plan: 25 points

Price: 15 points

                                                                                    SBE Prime Contract Program: 5 points

                                                                                    M/WBE Prime Contract Program: 5 points

Local Preference Program: 10 points

Veteran Owned Small Business Preference Program: 5 points

SBEDA Requirement:                      15% M/WBE Subcontracting Requirement

Voting Members:                                          Jeff Coyle, Assistant City Manager, City Manager’s Office

Jesus H. Saenz, Jr., IAP, Director, Aviation Department

Brian Pratte, Chief Air Service Development Officer, Aviation Department

Jenna Saucedo-Herrera, President & CEO, San Antonio Economic Development Foundation

Yonnie Blanchette, Executive Director of Operations, Carver Development Board

Frances Schultschik, Retired, San Antonio Convention & Visitors Bureau